Hamid Asiabari

Hamid Asiabari

Strategic Marketing Planning and How to Formulate It

Strategic marketing

This article will introduce strategic marketing management and strategic marketing planning. A basic concept in business that gives long-term insight to the business marketing to establish their competitive advantage in the market. Strategic marketing management and planning is a powerful…

Business Model Canvas Template

Business model canvas

Although  several ways exist to design a business model, this conception is tied to the term “Business Model Canvas.” which is undoubtedly the most common and well-known method in this field. Alexander Osterwalder proposed the business model canvas in his…

Business Model Canvas Key Resources

Business model canvas key resources

Business Model Canvas Key Resources: In the article Business Model vs. Business Plan we introduced the business model and its three components: Value creation Proposing the value to the customer Converting this value into money However, in the Business Model…